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February 8, 2008
MTS Finds That Americans Are Deeply Divided on Universal Health Care
A QualityHealth.com survey shows that U.S. consumers have mixed feelings when it comes to paying for health care.

JERSEY CITY, NJ - According to a survey of more than 10,000 consumers conducted by QualityHealth.com in the days before Super Tuesday, there is a deep division among Americans on their willingness to pay more taxes to fund universal health care. Fifty-one percent of respondents said they would pay more taxes if it meant that everyone in the country could have access to health care, while nearly 49 percent said they would not.

Out of the 51 percent saying they would pay more taxes, the greatest portion, 31 percent, said they were willing to pay up to 5 percent more, and 17 percent said they would be willing to pay up to 10 percent more in taxes. Two percent of respondents said they would pay up to 15 percent more.

"These results from members of our QualityHealth.com database, focusing on a key health care topic in this year's election, show how contentious the issue of universal coverage is for Americans," said Helene Monat, CEO, Marketing Technology Solutions, the owner of QualityHealth.com. "It's striking that such a large portion of respondents would pay to ensure universal coverage; perhaps this is an issue whose time has come."

As the first installment in its "HealthOpin" poll series, QualityHealth.com polled its database of registered members between February 1 and February 4, collecting responses from 10,685 consumers interested in health matters. Survey respondents were 82.7 percent women and 17.3 percent men, and the majority of them were between the ages of 35 and 54. The survey's margin of error is +3/-3 percent. According to comScore, Inc., the global leader of measurement in the digital world, QualityHealth.com, with approximately 3.5 million unique visitors per month, ranks as the seventh most visited ad-supported health site on the Web.
"At a time when overall Web traffic grew by 5 percent, QualityHealth.com saw growth well beyond not only this figure but also beyond the 13 percent growth of health-care sites in general," said Peter Burch SVP, Marketing and Sales.

The full results:
Would be willing to pay more in taxes: 51.39 percent
Would not be willing to pay more: 48.61 percent

Of those willing to pay more:
Less than 5 percent more: 31.48 percent
Between 5 and 10 percent more: 17.02 percent
10 to 15 percent more: 1.87 percent
15 to 20 percent more: 0.36 percent
More than 20 percent: .050 percent

About Marketing Technology Solutions
Marketing Technology Solutions (MTS) is a performance-based, interactive marketing solutions company that specializes in connecting clients' brands with health-conscious consumers. Using HealthographicsSM, a proprietary algorithm of more than 250 individual demographic and health data points, MTS enables marketers to communicate their brand message via QH ConnectSM targeted customer acquisition, data-driven patient education, syndicated research, QH ExtendSM display advertising, and permission-based interactive marketing. MTS gains consumer insights through its two nationally ranked consumer websites, QualityHealth.com and Nubella.com, whose 10 million members rely on the sites for health and wellness news, tips, tools, support groups, and patient education.


For media:
Stephen Gilmore
212-468-4056
Stephen.gilmore@mslpr.com


For investors:
Peter Burch
732-491-8043
pburch@qualityhealth.com

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